Hey {{first_name}},
There's one guy who posted this on our server:
Everyone asked, "How, bro? How on this earth?"
His answer:
Sounds simple. But here's what most people miss.
Where you post matters more than what you post.
Here's the pattern I'm seeing:
X and LinkedIn = Where business owners hang out. Best for B2B.
Instagram and YouTube = Where consumers scroll. Better for personal brand, harder for clients, but not impossible.
And clients come from consistent, valuable communication in spaces where they're actually paying attention.
That guy got a paid client from inbound because he showed up where his ideal client was looking.
Figure out where YOUR ideal client hangs out.
Then show up there. Daily. With value.
For me? That's this email list and YouTube.
For you? Might be X. Might be LinkedIn. It might be a cold email.
But pick one. Go deep. Stay consistent.
Inbound works.
But only if you're fishing in the right pond and stay consistent.
-AshuRex
Streak: 262
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