How to sell dogs their food

Hey {{first_name|Bro}},

What can be the way to sell a dog its food?

You simply say Put any stuff labelled ‘dog food’ and give it to them.

Simple. 

But it’s way more than that.

Because the owner who has the dog doesn’t care if the food is tasty or not. But the dog itself, as a consumer, wants tasty food.

The problem? The buyer is the owner, and he swipes his credit card.

So the dog, as the consumer, can’t do anything. 

But the owner makes the decision:

Then he buys.

So, when you write copy, you should know who your buyer is because the consumer can be different.

If you write your copy for the consumer dog, then it’ll sound like this:

“Bahau bahau bhahu auau.”

Did you understand anything?

Probably not. Because neither a human nor even a dog can understand that.

So, write for those who buy, not those who consume.

Streak 95

-AshuRex

P.S. If you want to know what ad I’m running here and how it’s making me $15–$20 per email,

Just reply to this email and I’ll guide you step-by-step so you can do the same.

If you have any queries, feel free to ask by replying to this email. 

I will get back to you ASAP.

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