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Hey {{first_name|Bro}},
Imagine waking up one morning to a national emergency.
You look out your window, and you see police patrolling around, cause there’s no internet, no phone, no radio connection.
What would you do in that moment as a copywriter?
Think about it for a second, then tell me your answer.
1..2..3..Are you done?
Ok, in my case, I’d go straight to the poster and newspaper guys to write something weird and catchy, just like this email.
Because we all get so busy writing, working, and living online that we forget there’s a real world outside the screen.
Turning off your phone and laptop for a day won’t kill you; it’ll actually make you enjoy the moment you’re in.
Of course, online transactions and global systems would crash, but humans, nature and humanity would still remain the same.
Look around. Breathe. Enjoy the chaos of the real world.
That’s the message I’d hand over to the newspaper and poster guys to print and send to the world.
Now tell me if you didn’t: what message would you share as a copywriter in this situation?
Hit reply and let me know, {{first_name|Bro}}.
— AshuRex
Streak 85